{"id":2459,"date":"2023-10-11T14:00:04","date_gmt":"2023-10-11T14:00:04","guid":{"rendered":"https:\/\/r2com.pt\/site\/?post_type=project&p=2459"},"modified":"2023-10-17T13:04:46","modified_gmt":"2023-10-17T13:04:46","slug":"nacional-o-que-e-nacional-e-bom","status":"publish","type":"project","link":"https:\/\/r2com.pt\/site\/project\/nacional-o-que-e-nacional-e-bom\/","title":{"rendered":"Nacional – O que \u00e9 Nacional \u00e9 Bom"},"content":{"rendered":"

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Marca portuguesa com valioso patrim\u00f3nio hist\u00f3rico, a Nacional tem acompanhado a evolu\u00e7\u00e3o dos estilos de vida e h\u00e1bitos dos consumidores mais exigentes. No mercado portugu\u00eas h\u00e1 mais de 170 anos, presente em diferentes segmentos de produtos de grande consumo: Farinhas, Massas, Cereais e Bolachas.
\nCom uma forte componente estrat\u00e9gica, as campanhas de comunica\u00e7\u00e3o da marca , tem como base o principio da integra\u00e7\u00e3o, com foco na promessa, inova\u00e7\u00e3o e benef\u00edcios principais dos seus produtos, associando uma layer de emocionalidade que a torna uma marca ic\u00f3nica.
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